Farmooly's wholesale marketplace connects farms and vendors directly with restaurants, schools, food hubs, and institutions — with the tools to manage inventory, orders, invoicing, and standing orders built right in.
One platform from market day to institutional purchasing.
List inventory, set wholesale pricing, manage orders
In-person POS, SNAP/EBT, shopper discovery
B2B price lists, standing orders, invoicing
Restaurants, schools, hospitals, food banks
Most platforms handle one or two steps. Farmooly owns the whole chain — from in-person market day to institutional wholesale.
Create a wholesale product catalog with custom pricing tiers — retail, wholesale, and volume discount pricing all managed from one place.
Update available quantities as you harvest. Buyers see live inventory so they only order what you actually have.
Accept delivery, farm pickup, or market pickup. Set fulfillment windows and manage route scheduling — all in the app.
Automated invoicing, Net 30/60 terms, ACH and card payments. No more chasing checks from restaurant buyers.
Search by product type, practice (regenerative, no-GMO, chemical-free), geography, and certifications. Every vendor on Farmooly is verified.
See real-time availability, place one-time or recurring standing orders, and know exactly what's being harvested for your account.
Role-based access for your team, invoice history, budget tracking, and compliance reports — everything a procurement manager needs.
Generate farm-to-table traceability reports to share with guests, students, patients, or regulators. Know exactly where your food came from.
Set up your product catalog once and manage it from the field. Wholesale pricing, retail pricing, and volume tiers are all independent — so your restaurant buyer gets their price and your market shopper gets theirs.
Every order in one view. No more spreadsheets, texts or email chains to track what goes where.
Invoices and payments handled in the same place as orders, so there's no separate spreadsheet to keep up.
Buy straight from the farms that grow your food, and keep the relationship with them.
Farms set their own wholesale prices and get paid directly, so more of what buyers spend reaches the farm.
Know exactly which farm grew your food, who the farmer is, and what practices they use. That story is a marketing asset for restaurants, schools, and hospitals.
Farmooly connects you to farms within your own region.
See how your food is grown, and find farms practicing cover crops, no-till, chemical-free and non-GMO production.
In-person market sales and wholesale orders in one system, for the whole farm operation.
Support for SNAP/EBT and farm-to-school, WIC and produce prescription programs.
Whether you're a farm ready to sell wholesale or a buyer looking to source local at scale — get started today.